Blog resource library for tour operators and travel agents
What 2018 holds for tour operators
We say it at the end of every year…but 2017 really has been an enormous year! From the unprecedented ‘Trump Slump’ through to record breaking weather events and temperatures, tour operators really have had their fair share of hurdles over the past 12 months. Naturally, you’ve overcome those hurdles and here you are, ready to take on 2018!
How to master email marketing for tour operators
Email marketing has grown in popularity over the past 5 years. Its uprise is mostly attributed to the explosion of growth and sophistication in the marketing technology sector, which has grown by at least 40% every year for the past 3 years. Email marketing, although once considered ‘old and outdated’ is certainly back in vogue, with over 80% of businesses reporting that they currently use email marketing.
Tourwriter named in Deloitte Fast 500 index 2017, 2014, 2013 and 2012
The Deloitte fast 500 ranks the fastest growing tech companies in the Asia Pacific region and Tourwriter is proud to be named in this index for 2017, 2014, 2013 and 2012.
5 ways to easily enhance the visibility of your tour operator website
Having a solid marketing strategy should be one of the cornerstones of your tour operator business, but let’s be honest…sometimes it all gets a bit overwhelming. Marketing is such a broad topic – it covers everything from your website and visibility online, all the way through to your pricing and colour palate…you’re probably sweating already just thinking about it all. Combined with all of the other things you have to manage day-to-day, there’s no surprises that marketing sometimes takes a back seat when things inevitably get busy.
Cultural Italy
Luxury “vacations for the soul” are this tour operator’s forté. Based in the US, and designing quality Italian vacations, this Zicasso approved tour operator began using Tourwriter to provide their customers beautiful, and extremely detailed tailor-made itineraries.
How to create powerful travel itineraries: Our tips and templates
There’s no secrets here…itineraries are sort of our thing. We live and breathe them every day, and have been developing software that makes it easier to create them for over 10 years. We’ve helped create thousands of itineraries, from the simplest single day trips, through to complex multi-destination tailor-made itineraries …. you could say we’ve learnt a thing or two along the way!
Why using excel may be harming your tour operator business
The Microsoft Office suite is currently used by over 1.2 billion people. It touches almost every industry in the world, and the travel industry is no exception. When things start to get busy, and you inevitably start to expand your operations is when using it for you back office processes can cause growing pains.
The Art of Travel
Specialists in crafting inspirational Japanese travel itineraries with a particular focus on art and authentic cultural experiences, The Art of Travel are deserved recipients of recognition from Pure Life Experiences.
Create quotes that sell more travel
Quotes allow a prospective buyer to see a breakdown of costs before they purchase your products or services – pretty simple, right? Perhaps not…
At Tourwriter we’ve seen thousands of tour operator quotes: the good, the bad and the ugly! There is a big difference between a quote that just ‘does the job’ and one that sells more business, so we’ve put together what we’ve learnt over the years into this article so you too can create beautiful quotes that sell more!
Understanding travel industry fragmentation
‘Fragmentation’ – Is it just another business buzzword… Or is it something that we in the travel industry should be paying attention to? At Tourwriter we wanted to explore this concept further to better understand what Fragmentation is, how it is affecting the travel industry, and provide you with some ways you can prepare your business for the industry’s changing landscape.